What is Umbrella?

Umbrella is a fully customizable warranty management platform built for modern eCommerce brands. It allows you to offer both OEM warranties and extended protection plans directly from your store, with no third-party middlemen taking a cut. You control the pricing, coverage terms, and claims process—and you keep 100% of the revenue from extended warranties.

What sets Umbrella apart is its AI-powered claims system, which helps automate decision-making based on your policies, customer behavior, and product data. This reduces manual review time, ensures consistent outcomes, and streamlines the repair or replacement workflow. Whether you sell electronics, appliances, furniture, or other physical goods, Umbrella gives you complete control over the post-purchase experience while increasing profitability.